As Marketing & Creative Director for The Olson Group, Matthew McDowell helps shape the way the team shows up across digital, print, video, and community-facing marketing. With a background in visual art, design, branding, and creative direction, Matthew brings a thoughtful, story-driven approach to real estate marketing—helping turn listings, client wins, agent stories, and team milestones into polished content that feels clear, consistent, and true to the Olson Group brand.

Born and raised in Reno, Matthew has deep roots in Northern Nevada and a strong appreciation for the people, neighborhoods, and creative culture that make the region unique. His career has included work as an artist, muralist, sign painter, designer, and creative strategist, giving him a wide-ranging perspective on how visuals, messaging, and storytelling work together to create connection.

Behind the scenes, Matthew supports the team through social media strategy, listing campaigns, recruiting content, brand development, graphic design, video concepts, and marketing systems that help agents better serve their clients. His goal is simple: create marketing that is professional, intentional, and human—reflecting both the quality of the team and the personality behind the work.

Outside of The Olson Group, Matthew continues to be involved in the local creative community through public art, mural work, and design projects throughout Reno. He is proud to contribute to a team that values excellence, relationships, and the abundant life Northern Nevada has to offer.